This workshop will be hosted by Elise Kaak | Content Marketer at Press Play & food blogger (@easyculi)

“Stories? Reels? Isn’t that awkward in front of the camera?”

You hear everywhere that reels help grow your Instagram. But how do you get started on that? Where do you find time to make all those videos and is going viral really that easy? Video content is an integral part of any social media strategy nowadays and in this workshop we’ll dive into the world of Instagram Reels!

What are we going to do?

In this workshop on Instagram reels, we’ll work on the do’s and don’t of Instagram. How do you use Instagram and reels for your business and what trends are there? Using both B2B and B2C examples, I’ll show you the possibilities and how to proceed. After this workshop, you can get started integrating video content into your Instagram strategy.

Please note: participation in this workshop assumes that you already have a (business) account on Instagram and that you know how Instagram works.

What will we discuss?

• Brief introduction and facts
• Trends
• Case studies (B2B & B2C)
• Gaining inspiration

What will you gain?

You’ll have gained insight into the usefulness of Instagram reels and how to make it work for your business. After this workshop, you’ll have concrete tools to get started immediately on integrating video content into your Instagram strategy.

Planning

• 16:45: Walk-in
• 17:00: Start of programme
• 18:00: End of programme

Please note: participation in the workshop is free of charge. However, for cancellations less than 24h in advance, we’ll charge ten euros (excluding VAT).